CALL FOR CHAPTER PROPOSALS
FOOD MATTERS: SUSTAINABILITY, EATING HABITS AND THE ROLE OF PUBLIC RELATIONS AND COMMUNICATIONS IN THE WORLD OF CLIMATE CHANGE Editors: […]
CALL FOR CHAPTER PROPOSALS Read Post »
FOOD MATTERS: SUSTAINABILITY, EATING HABITS AND THE ROLE OF PUBLIC RELATIONS AND COMMUNICATIONS IN THE WORLD OF CLIMATE CHANGE Editors: […]
CALL FOR CHAPTER PROPOSALS Read Post »
Chanel has recently released a new advert as part of the chapter 18 of their famous ‘Inside Chanel’ campaign. What
#Chanel and Bags for Men: A Comment on the New Campaign Read Post »
According to Crawford (1994), humour is one of the most persuasive and successful communication strategies. Nevertheless, humour is a part
A few months ago, Volkswagen faced now well-known environmental scandal that stirred international controversy and attracted extensive media coverage. The
#More than Just a Car? A Comment on Volkswagen’s New Campaign Read Post »
We have been hearing for a while that British M&S is doing fine with M&S Food but not so well
#Time for a Royal Visit to M&S? Read Post »
Chanel’s new campaign “Chance Eau Vive” launched in June 2015 features Chanel girls bowling with Chanel perfume while wearing Chanel’s
#Chanel’s New Campaign: Emancipation Continued, and a New Communication Focus Read Post »
The economic crisis in the EU, and in Greece in particular, has brought immense criticism of banks accused of fuelling
#Emotional Advertising and the Banking System Read Post »