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INTERNATIONAL CONFERENCE PROCEEDINGS (peer-reviewed)

M. Topić, M. Geiger Zeman, Z. Zeman (2022). Multiple meanings of the face mask: Masking as the new social practice in the context of lockdown creativity and pandemic chic. In – Creative Future Insights 2021: Creative Industries and Experience Economy, eds. J. Budak, M. Holy & R. Medić. Zagreb: VERN University and the Institute of Economics.

S. Sremac; Z. Popov Momčilović; M. Jovanović; M. Topić (2014). Eros, Agape, and Ethnos: Proposal for a Critical Analysis of the Public Discourse on Religion, Homosexuality, and Nationalism in the Context of the Western Balkans. In – Valić Nedeljković, D.; Sremac, S.; Knežević, N.; Gruhonjić, D. (ed.) The role of media in normalization of relations in Western Balkans. Novi Sad: Faculty of Philosophy and Centre for Research in Religion, Politics and Society (In Serbian/Croatian).

M. Topić (2012). Nation and National Identity Formation/Construction: The Case of Croatia. In – Pappas, N. C. J. (ed.) History and Culture: Essays on the European Past, Athens: ATINER.

M. Topić (2012). Discourses on Religion and Reconciliation in Croatia: Modernity and Postmodernity. In – Sremac, S.; Grozdanov, Z.; Knežević, N.; (eds.) Opasna sjećanja i pomirenje: Kontekstualna promišljanja o religiji u postkonfliktnom društvu. Rijeka: ExLibris (In Croatian).

M. Topić; D. Todorović (2011). Religious identities in Croatia and Serbia: Failure or Advantage in Building the European identity? – In – Sinani, D. (ed.) Antropologija religije i alternativne religije: Kultura identiteta. Belgrade: Faculty of Philosophy.

M. Topić (2010). Overcoming Nationalism: ‘Croatian’ Alan Ford as a Cross-National Bound in (former) Yugoslavia. In – Stevanović, B.; Kostić, A.; Mitrović, Lj. (eds.) Mediji i kultura mira na Balkanu, Niš: Faculty of Humanities and Social sciences and Center for Sociological research

M. Topić (2009). Journalism of Attachment: Did ITN lie? How the Media created the Outcome of the War in Bosnia. In – Pasadeos, Y. (ed.) Variety in Mass Communication Research. Athens: ATINER.

RESEARCH REPORTS

M. Topić (ed). EUPRERA Report Vol. 5, No.3. M. J. Cunha, T. Reigadinha, C. Cruz, C. Belim (2024). Well-being in Public Relations and Communications Industries in Portugal. Creative Media and Communications Research Ltd. & EUPRERA.

M. Topić (ed). EUPRERA Report Vol. 5, No.2. Topić, M., & Chmiel, M. (2024). Life satisfaction, job satisfaction and well-being in the Public Relations and Communication Industry in the United Kingdom. Creative Media and Communications Research Ltd. & EUPRERA.

Topić, M., Round, G., Carbery, C., Hunter, T., Young, M., Carr, R., Cockett, S., Eagles, S., Shaw, K., Fowler, M., Wajahat, A., Malone, S., Jekhine, D., Griggs, A. (2022). Women and Organisational Culture in SMEs. WECAN Report. Leeds Beckett University, Leeds.

Topić, M., Round, G., Edmondson, C., Kyriazi, F.,  Dolan, J.C., Primakov, M., Magarry, K., Corbett, R., Washington, R., Gaynor, J. Brannigan, P., & Pickering, O. (2022). Women and Succession Planning in SMEs. #WECAN report. Available from this link

Topić, M., Konstantopoulou, A., Leung, M., Trem, K., Carbery, C., Ogbemudia, J.,
Clayton, T., Heron, E., Reynolds, M., & Mahtab, T. (2021). Women in SMEs: A Systematic Literature Review (2000-2021). #WECAN report. Leeds: Leeds Beckett University.

Topić, M., Carbery, C., Arrigoni, A., Clayton, T., Kyriakidou, N., Gatewood, C., Shafique, S., & Halliday, S. (2021). Women and Networking: A Systematic Literature Review (1985-2021). #WECAN report. Leeds: Leeds Beckett University.

Topić, M. (2021). Internationalisation of SMEs in Leeds and Wakefield: A Summary of Findings. COMPETE IN report. Leeds: Leeds Beckett University.

Topić, M., Diers-Lawson, A., Goodman, C. (2020). An inquiry into ways research-based teaching can contribute towards student attainment, satisfaction and employability prospects. Leeds: Leeds Business School.

Topić, M. (2020). Women in Public Relations in England. EUPRERA report Vol. 2, No.1. Leeds/Brussels: Creative Media and Communications Research Ltd & EUPRERA. Download here

Topić, M. (2019). ‘Bloke-ification as a social issue? The case study of women in the UK’s advertising industry’: The Key Findings from the British Academy-funded Project. Leeds: Leeds Business School, Leeds Beckett University.

Topić, M.; Cunha, M.J. Reigstad, A.; Jelen-Sanchez, A.; Diers Lawson, A.; Polić, M.; Moreno, A.; Zurbano Berenguer, B.; Damian-Gaillard, B.; Sanz, P.; Fuentes Lara, C.; Cesarec Salopek, N.; Saitta, E.; Cruz, C.; Simeunović Bajić, N.; Vandenberghe, H.; Bibilashvili, L.; Kaladze, N. (2019). Women in Public Relations – A Literature review (1982-2019). EUPRERA Report Vol 1., No. 1. Leeds/Brussels: Creative Media and Communications Research Ltd. & EUPRERA.

B.Mitchell; M. Topić (2019). Generation Z & Consumer Trends in Environmental Packaging. The Retail Institute, Leeds Beckett University.

M. Topić; D. Devins (2019). COMPETE IN: The International Best Practice Review. Interreg, European Commission / Leeds Beckett University.

B. Mitchell, M.Topić; O. Munroe (2018). Product and Packaging Innovation: Attitudes, Behaviours, and Strategies for Sustainable Packaging. The Retail Institute, Leeds Beckett University.

R.Tench; A. Diers-Lawson; M.Topić (2017). Strategic and Brand Communication Toolkit. European Commissions’ PES Service Network.

R. Tench; A. Diers Lawson; M. Topić (2017). European Network of Public Employment Services Mutual Learning: Communications and Branding Strategies Toolkit Benchmarking Report 2017. Benchmarking report to the European Commission’s PES Service Network.

A. Khaya; A. Triandafyllidou; H. Kuoki; A. Tecmen; M. Topić (2012). Bologna process as Modernization and Europeanization. (WP9, Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

A. Ichijo; G. Bozec; M. Hajdinjak; M. Topić (2012). The place of Religion in Education in Bulgaria, Croatia, France, and the UK. (WP9, Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

M. Topić; S. Rodin; S. Vasiljević (2011). Consolidation of the Case study: Croatia – An Overview and Reflection (WP8, Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

M. Topić; S. Rodin; S. Vasiljević (2011). Appendix to WP5: Observations of Europe Day, 2009-2011 – Croatia. (Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

M. Topić; S. Vasiljević (2011). Identity construction programs of the state and the EU: Case study Phase III – Citizens and Modernities – Between National and European Paths in Croatia (WP7, Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

M. Topić; S. Vasiljević (2011). Identity construction programs of the state and the EU: Case study Phase II (WP6, Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

S. Rodin; M. Topić; S. Vasiljević (2010). Identity construction programs of the state and the EU: Case study phase I (WP5, Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

M. Topić; S. Vasiljević; S. Đurašković (2009). The state of the art: Various paths to modernity – Croatia’s case report (WP4, Research report to the European Commission in FP7 project ‘Identities and modernities in Europe’).

Industry Engagements

M. Topić (11/2022). Why PR degrees need your help? PR Moment (industry magazine). Panellist in a podcast on PR education. https://www.prmoment.com/why-pr-degrees-need-your-help

M. Topić (07/2022-07/2023). A founder and co-lead of the WECAN project book club for women working in SMEs in the Leeds City Region. Leeds Business School, Leeds Beckett University.

M. Topić (12/2022). Training ‘Understanding Competencies, Communication and Behaviour at Work’, 16th December, online. WECAN project participants (women working in SMEs and SME business owners). Leeds Business School, Leeds Beckett University.

M. Topić (12/2022). Training ‘Organisational Socialisation and Communication’, 6th December, online. WECAN project participants (women working in SMEs and SME business owners). Leeds Business School, Leeds Beckett University.

M. Topić (09/2022). Training ‘Personal Social Media Management – Increase Your Visibility’, 25 May 2022, online. WECAN project participants (women working in SMEs and SME business owners). Repeated session due to interest. Leeds Business School, Leeds Beckett University.

M. Topić (09/2022). Training ‘Social Media Management for Businesses’, 4 May 2022, online. WECAN project participants (women working in SMEs and SME business owners). Repeated session due to interest. Leeds Business School, Leeds Beckett University.

M. Topić (05/2022). Training ‘Personal Social Media Management – Increase Your Visibility’, 25 May 2022, online. #WECAN project participants (women working in SMEs and SME business owners).

M. Topić (05/2022). Training ‘Social Media Management for Businesses’, 4 May 2022, online. #WECAN project participants (women working in SMEs and SME business owners).

M. Topić (03/2022). Women and re-defining networking. #WECAN industry conference, 3rd March 2022, the Met hotel Leeds. Organiser: The Enteprise Office, Leeds Beckett University, UK.

M.Topić (09/2021). Professionalisation and Feminisation of PR: What next for the PR Industry and What about Women’s Work? CommsHero Annual Industry Conference. Online, 27 September – 1 October (online) (keynote speaker). 

M.Topić (07/2021). Covid and Queen Bees: Women in PR, CIPR Yorkshire and Lincolnshire. Panellist on Women in PR.

M.Topić (06/2021). PR Fest, Next Generation Industry conference, https://www.prfest.co.uk/ , member of the expert panel on Skills for the Future PR Leader.

M.Topić (04/2021). Power and Influence Twitter Chat with the PR Industry.
Guest speaker, Women in Advertising, Journalism, and Public Relations.

M. Topić (11/2020). New Generation PR. Panellist in the webinar. CIPR, Education and Skills Sector Group.

CONFERENCE PAPERS (international conferences)

M.Topić (09/2024). EUPRERA Research Network: Women in PR. EUPRERA, the 25th annual congress, Bucharest, Romania, 11-14 September.

M.Topić (09/2024). Poster – Women in PR Network Work. EUPRERA, the 25th annual congress, Bucharest, Romania, 11-14 September.

M.Geiger Zeman, M.Topić, M. Holy (submitted). Which witch is the which”? An Overview of the Witch Figure in the Second Wave and Contemporary (Eco)Feminisms. In – Djurdjevich, G., & Marjanic, S. (eds), Ecofeminism and Mythology: Comparative Perspectives. London: Palgrave.

Topić, M., Geiger Zeman, M., Round, G. (04/2024). “Extremists” and “Weirdos”: Office Culture and Experiences of Women Vegans in the UK and Croatia. BSA Virtual Annual Conference 2024, British Sociological Association, 3-5 April 2024, online

Geiger Zeman, M., Topić, M., Round, G., Zeman, Z. (03/2024). “…To those who have absolutely no voice”: political preferences and meanings of feminism from the vegan women perspective. International Scientific Conference Creative bodies, Creative Minds, Graz/Austria, 25-26 March 2024, University of Graz, Austria.

Topić, M. (03/2024). Media-PR Relationship: An Analysis of Edward L. Bernays’ Representation in the New York Times (1910-1999). International Public Relations Research Conference, Orlando, FL, March 7-9, 2024.

Topić, M. (09/2023). Well-Being in Communications Industries and Purposeful Collaboration: A Rising Territory for Theoretical Innovation in Communications Research (panel organiser and chair). EUPRERA congress, September, 2023, Prague, Czech Republic.

Topić, R. Tench, T. Clayton (09/2023). A Systematic Literature Review on Public Relations Education in the Context of Feminisation and Professionalisation of Public Relations (1949-2021). EUPRERA congress, September 2023, Prague, Czech Republic.

Geiger Zeman, M. Holy, M. Topić (09/2023). The right to makeup: Masculinities, creative industries and redefining beauty practice. Creative Future Insights 2023, Zagreb, 14-15 September 2023

Geiger Zeman, M. Topić, G. M. Miletić (09/2023). Gender and networking in the PR and communications industries: Comparison of freelancers from UK and Croatia. Creative Future Insights 2023, Zagreb, 14-15 September 2023.

Geiger Zeman; M. Topić; G. Round (2023). Becoming a vegan: understanding vegan identities and vegan biographies, Ecoanthropology: between Man and Environment, Institute of Folklore „Marko Cepenkov“, Skopje, 30. 05. – 1. 06 2023. (online)

Topić, M. Geiger Zeman, G. Round (04/2023). Veganism as a sustainable way of life: Everyday experiences of urban vegan women from the UK and Croatia. BSA Annual Conference, Manchester, 12-15 April, 2023 (section Environment and Society).

Topić, A. Konstantopoulou, M. Leung, K. Vollum-Dix, C. Carbery, J. Ogbemudia, T. Clayton, E. Heron, M. Reynolds, & T. Mahtab (04/2023). Barriers for Women in SMEs Cutting Across Borders: A Systematic Literature Review on the Position of Women in SMEs (2000-2021). BSA Annual Conference, Manchester, 12-15 April, 2023 (section Work, Employment and Economic Life).

M.Topić (09/2022). Poster – Women in PR Network Work. EUPRERA, the 23rd annual congress, Vienna, Austria, 21-24 September.

M.Topić, A. Shaw, M. Holy, M. Geiger Zeman, R. Tench (09/2022). Attitudes and Behavioural Intentions in COVID-19 Campaigning in the UK: The Influence and Perceptions of Colour Blue. EUPRERA, the 23rd annual congress, Vienna, Austria, 21-24 September.

M.Topić, R. Tench (09/2022). Behavioural change campaigns in early 20th century Britain: The role of class and colours in coughs and sneezes campaigns (1931-1960). BSA Medical Sociology Conference, 14-16 September, Lancaster University, UK.

M.Topić, I. Kostopoulos (08/2022). The Environmental Cost of Vanity: An Ecofeminist Inquiry into Purchase Behaviour on Mirrors, Environmental Attitudes and Values of British Consumers. Mirrors: an Interdisciplinary Approach #3, The International Virtual Mirror Studies Conference, Beijing Foreign Studies University, China, 29-31 August.

M.Topić (07/2022). Constructing a relationship between public relations and journalism through historical press writing: An analysis of Edward L. Bernays in the New York Times (1910-1999). International History of Public Relations Conference, Bournemouth University UK.

M.Topić, R. Tench (07/2022). Behavioural change campaigns in early 20th century Britain: The role of class and colours in coughs and sneezes campaigns (1931-1960). International History of Public Relations Conference, Bournemouth University UK.

M.Topić (06/2022). Wellbeing in PR and Communications Industries in the UK. EUPRERA Talks, online webinar (host and presenter).

M.Topić, K. Trem, C. Glaister, S. Halliday, J. Ogbemudia, C. Carbery (04/2022). Networking in a Neoliberal Academia: An Experience from a Book Club at a Northern University in England. Building Equality and Justice Now, an annual Conference of the British Sociological Association, 20-23 April (online).

M.Topić, C. Carbery, A. Arrigoni, T. Clayton, N. Kyriakidou, C. Gatewood, S. Shafique, S. Halliday (04/2022). Women and Networking: A Systematic Literature Review (1985-2021). Building Equality and Justice Now, an annual Conference of the British Sociological Association, 20-23 April (online).

M. Topić, T. Clayton (10/2021). Yugoslav women in the New York Times (1945-1991). Women and Socialist Cultural Heritage: New Perspectives of Reinterpretation. RE.KreAKTa: Society for Creative Initiatives, Belgrade, Serbia.

M. Topić (10/2021). EUPRERA project and forthcoming network on Women in PR. EUPRERA hour, EUPRERA’s annual congress, Pamplona, Spain, 7-8 October (online).

M. Topić, M. Geiger Zeman (09/2021). Dangerous, Isolated, Vulnerable: Media Representation of the COVID-19 Discourses on Body in Croatian Online Media. Philosophical Thought in the Time of Fake News, Hate Speech, Infodemics, Manipulation and the Lack of Freedom of the Media. Centre for Media Philosophy and Research (CFM), Section for Media Philosophy of Croatian Philosophical Society / University North / Media Institute of South Eastern Europe (online), 21-24 September.

Z. Zeman, M.Topić, M. Geiger Zeman (09/2021). Challenges of ”a new hybrid ecosystem”: celebrities, fake news and Covid-19. Philosophical Thought in the Time of Fake News, Hate Speech, Infodemics, Manipulation and the Lack of Freedom of the Media. Centre for Media Philosophy and Research (CFM), Section for Media Philosophy of Croatian Philosophical Society / University North / Media Institute of South Eastern Europe (online), 21-24 September.

M.Topić, M. Geiger Zeman, M. Holy (09/2021). Creative Industries and Health Challenges: How to Creatively Communicate Prevention Measures in a Pandemic Context? Creative Future Insights, VERN University, Zagreb, Croatia, 13-14 September.

M. Topić, M. Geiger Zeman, Z. Zeman (09/2021). The face Mask as a Cultural Object and Creative Product: Multiple Meanings of Lockdown Creativity and Pandemic Chic. Creative Future Insights, VERN University, Zagreb, Croatia, 13-14 September.

M.Topić (08/2021). “It was extremely demanding and stressful, absolutely exhausted me to the point I’d cry” – Young Women and the Career in Fashion Public Relations. Work and Employment Society Conference, British Sociological Association, 25-27 August 2021 (online).

M.Topić (08/2021). “It was extremely demanding and stressful, absolutely exhausted me to the point I’d cry” – Young Women and the Career in Fashion Public Relations. Work and Employment Society Conference, British Sociological Association, 25-27 August 2021 (online).

M.Topić (08/2021). ‘It’s something that you should go to HR about’: The Role of Social Interactions and Banter on Career Progression for Women in Public Relations, Advertising and Journalism. Work and Employment Society Conference, British Sociological Association, 25-27 August 2021 (online).

M. Topić (07/2021). Office Culture and the Communications Industry in England: The Role of Social Interactions and Banter on Career Progression for Women in Public Relations, Advertising and Journalism. BledCom: Public Relations and Public Risk and Crisis Communication. Bled, Slovenia (online), 2-3 July.

M. Topić (04/2021). Blokishness, Socialisation, Masculine Habitus and the Communication Industry in England: Insights from Advertising, Journalism and Public Relations. Remaking the Future, annual conference of the British Sociological Association. Online, 13-15 April.

M. Topić (03/2021). The environmental cost of vanity? Mirrors, beauty industry and the impact of patriarchy on the environment. Mirrors: an Interdisciplinary Approach #2: The International Virtual Mirror Studies Conference (IVMSC), Beijing, China, March, 4th – 5th.

M. Topić (01/2021). Women empowered through coaching and networking. Research Seminar Series – Communication, Collaboration, Future Perspectives, Ningbo University, China.

M. Topić (10/2020). Women in PR in England. EUPRERA webinar ‘Women in ECM and Public Relations’. Co-host of webinar presenting findings from EUPERA project ‘Women in PR.

M. Topić (02/2020). Are Advertising Offices Still Places for Blokes? An Inquiry into Lived Experiences of Women Working in the UK’s advertising Industry. ECREA interim conference on Strategic Communication, London School of Economics and Political Science, 21st January 2020.

M. Topić (01/2020). What Responsibility? An Ecofeminist Criticism of the CSR Concept. 6th International Conference on Women’s Studies, CRSSH, Leeds, United Kingdom, 18th January 2020.

M. Topić (10/2019). The risk of ignoring equality issues within organisations: Reflections from women within the British communications industry. 6th International Crisis Communication Conference, ECREA interim conference of the Crisis Communication Section. Leeds Beckett University, 3-5 October.

M. Topić, M. J. Cunha, A. Diers Lawson, M. Polić, Á. Moreno, A. Reigstad, B. Zurbano Berenguer, B. Damian, A. Jelen Sanchez, P. Sanz, C. Fuentes Lara, N. Cesarec Salopek, E. Saitta, C. Cruz, N. Simeunović Bajić, H. Vandenberghe, L. Bibilashvili, & N. Kaladze (09/2019). EUPRERA – Women in Public Relations: A Literature Review (1982-2019). 21st EUPRERA Annual Congress, 26-28 September, University of Zagreb, Faculty of Economics and Business, Zagreb, Croatia.

M. Topić, C. Bruegmann (08/2019). Blokes of All Genders? The Experiences of Women Journalists in the UK Media. European Sociological Association, bi-annual congress. University of Manchester, UK, 21-23 August.

M.Topić, A. Diers Lawson, S. Kelsey (07/2019). Ecofeminism, Women, and the Squander Cycle in Food Waste in the United Kingdom: Evaluating the Influence of Values and Gender in Food Shopping. World Communication Association Bi-Annual Conference, Massey University,  Wellington, NZ, 10 July  2019.

M. Topić (06/2019). Public Relations and Women Equality: From Bernays’ Torches of Freedom to NIKE’s Gender-bound Communities. 10th International History of Public Relations Conference, Bournemouth University, 26-28 June 2019.

M. Topić, M. J. Cunha, A. Diers Lawson, M. Polić, Á. Moreno, A. Reigstad, B. Zurbano Berenguer, B. Damian, A. Jelen Sanchez, P. Sanz, C. Fuentes Lara, N. Cesarec Salopek, E. Saitta, C. Cruz, N. Simeunović Bajić, H. Vandenberghe, L. Bibilashvili, & N. Kaladze (06/2019). EUPRERA – Women in Public Relations: A Literature Review (1982-2019). 10th International History of Public Relations Conference, Bournemouth University, 26-28 June 2019.

M. Topić, A. Diers Lawson, S. Kelsey (01/2019). Ecofeminism, Women, and the Squander Cycle in Food Waste in the United Kingdom: Evaluating the Influence of Values and Gender in Food Shopping, 5th International Conference on Women’s Studies, Centre for Research in Social Sciences and Humanities, 26th January 2019.

M. Topić (01/2019). Public relations technique of Lady Nancy Astor, MP (1921-1935), 3rd International Conference on Gender Studies, Centre for Research in Social Sciences and Humanities, 26th January 2019.

M. Topić (01/2019). Public relations technique of Lady Nancy Astor, MP (1921-1935), 5th International Conference on Women’s Studies, Centre for Research in Social Sciences and Humanities, 26th January 2019.

M. Topić (07/2018). Public relations technique of Lady Nancy Astor, MP (1921-1935). 9th International History of Public Relations Conference, Bournemouth University, 10-11 July, 2018.

M. Topić (01/2018). What Do Women Want? Perceptions on Women’s Rights and Feminism. 2nd International Conference on Gender Studies, Centre for Research in Social Sciences and Humanities, Leeds, UK, 21 January 2018.

M. Topić (01/2018). What Do Women Want? Perceptions on Women’s Rights and Feminism. 4th International Conference on Women’s Studies. Centre for Research in Social Sciences and Humanities, Leeds, UK, 20 January 2018.

M. Topić (01/2018). Reporting on Sugar in the British Press (2010-2015): Who sets agenda? 4th International Conference on Media and Popular Culture. Centre for Research in Social Sciences and Humanities, Leeds, UK, 13-14 January 2018.

A.Diers Lawson; George, A.; Topić, M. (10/2017). Evolution of the Crisis Communication Function within Governmental PR: A Systematic Review of Crisis Communication Literature from 1953 – 2015. 5th International Crisis Communication Conference, Lisbon, Portugal, 18-21 Oct 2017.

M. Topić (07/2017). National Ideologies and Public Relations: An Analysis of the Work of Croatian People’s Movement in 19th Century Dalmatia. 8th International History of Public Relations Conference (IHPRC). Bournemouth University, UK.

M. Topić (01/2017). Women Journalists and the Debate on Sugar in the British Press (2010-2015). MeCCSA2017, University of Leeds, Leeds, UK.

E. Gilmer; M. Topić (12/2016). Hillary Clinton’s Trouble with Feminism. International Conference on Gender Studies, Centre for Research in Social Sciences and Humanities, Leeds, UK.

M. Topić; R. Tench (07/2016). How Far Have We Got? A Longitudinal Analysis of Views of Public Relations Practitioners on the Position of Women in the PR Industry. 7th International History of Public Relations Conference (IHPRC), University of Bournemouth, Bournemouth, UK.

L. Yeomans; M. Topić (12/2015). Engagement and Empathy Discourses in Corporate Communication: The Case of “The Science of Engagement”. Qualitative Research Methods in Communication Sciences. Bucharest: National University of Political Studies and Public Administration.

M. Topić (04/2014). Dance, Identity and Cultural Tourism in Croatia. International Conference on Culture and Cultural policies, Centre for Research in Social Sciences and Humanities, Vienna, Austria.

M. Topić (03/2014). Jewish Personal and Religious Identities in Contemporary Television. Interdisciplinary Conference on Religion in Everyday Lives, Centre for Research in Social Sciences and Humanities,Vienna, Austria.

M. Topić (05/2012). Religion and the Education system in Croatia: A Multiple Modernities view. Re-Inventing Eastern Europe. Panel Religion and modernity in ‘Eastern’ Europe (panel author and chair), Euroacademia, Vienna, Austria.

M. Topić (02/2012). The Bologna reform and the civil society: Discourses on national, European and the modern. Presentation/Dissemination of the FP7 IME results inside a Jean Monnet seminar Research methodology in the EU Law, Opatija, Croatia.

M. Topić (12/2011). Culture and Identity as tools for forging EuropeanizationThe European Union and the politicization of Europe. Panel on cultural diplomacy, Euroacademia, Vienna, Austria.

M. Topić; S. Rodin (09/2011). Bologna Changes between European and National: Lessons from Croatia. 10th conference of the European Sociological Association: Social relations in turbulent times, Geneva, Switzerland.

M. Topić (08/2011). Europe as ‘Other’: Historical Discourses on European in Croatia. 9th International conference on History: From ancient to modern, ATINER, Athens, Greece.

M. Garcia; H. Kuoki; A. Triandafyllidou; A. Kaya; A. Tecmen; M. Topić (06/2011). Bologna Process as Modernization and Europeanization: Opposing the ‘Bologna Process’ in France, Greece, Turkey and Croatia.  18th International Conference of Europeanists: The Causes, Consequences and Meaning of Transnationalization, Council for European Studies, Barcelona, Spain.

M. Topić (06/2011). Discourses on Religion and Reconciliation in Croatia: Modernity and Postmodernity. Dangerous memories and reconciliation: Contextual considerations on religion in a post-conflict society, Center for interdisciplinary religious studies and political theology Novi Sad and Ex Libris Rijeka, held in Belgrade, Serbia.

M. Topić; D. Todorović (11/2010). Religious Identities in Croatia and Serbia: Failure or Advantage in building the European Identity? The culture of identity, Anthropology, religions and alternative religions, Faculty of Philosophy, Belgrade, Serbia.

M. Topić (06/2010). Overcoming Nationalism: ‘Croatian’ Alan Ford as a cross-national bound in (former) Yugoslavia. Media and the culture of peace in the Balkans, Faculty of Humanities and Social sciences, Niš, Serbia.

M. Topić (12/2009). Nation and National Identity Formation/Construction: The Case of Croatia. 7th International conference on History: From Ancient to Modern, ATINER, Athens, Greece.

M. Topić (10/2008). Political Campaigns, the Media, Attitude Creation and Opinion Change: Why do voters behave the way they do? International City Break Conference on Social science and Human development research, ATINER, Athens, Greece.

M. Topić (07/2008). Creating a (gender) Scandal: Hillary Rodham Clinton and the Media. X. International Interdisciplinary Congress on Women: Mundos de Mujeres/Women’s Worlds, Universidad Complutense de Madrid, Madrid, Spain.

M. Topić (05/2008). Journalism of Attachment: Did ITN lie? Sixth International Conference on Communication and Mass Media, Athens Institute for Education and Research, ATINER, Athens, Greece.

INTERNATIONAL CONFERENCE PROCEEDINGS (peer-reviewed)

M. Geiger Zeman, G.-M. Miletić, M. Topić (2023, accepted). Wellbeing and gender differences in PR and Communication sector in Croatia: Descriptive analysis of interpersonal relationships, work-life (in)balance and experiences of discrimination. Creative Insights 2023. Zagreb: VERN University.

M. Topić, M. Geiger Zeman, Z. Zeman (2022). Multiple meanings of the face mask: Masking as the new social practice in the context of lockdown creativity and pandemic chic. In – Creative Future Insights 2021: Creative Industries and Experience Economy, eds. J. Budak, M. Holy & R. Medić. Zagreb: VERN University and the Institute of Economics.

S. Sremac; Z. Popov Momčilović; M. Jovanović; M. Topić (2014). Eros, Agape and Ethnos: Proposal for a Critical Analysis of the Public Discourse on Religion, Homosexuality and Nationalism in the Context of the Western Balkans. In – Valić Nedeljković, D.; Sremac, S.; Knežević, N.; Gruhonjić, D. (ed.) The role of media in normalization of relations in Western Balkans. Novi Sad: Faculty of Philosophy and Centre for Research in Religion, Politics and Society (In Serbian/Croatian).

M. Topić (2012). Nation and National Identity Formation/Construction: The Case of Croatia. In – Pappas, N. C. J. (ed.) History and Culture: Essays on the European Past, Athens: ATINER.

M. Topić (2012). Discourses on Religion and Reconciliation in Croatia: Modernity and Postmodernity. In – Sremac, S.; Grozdanov, Z.; Knežević, N.; (eds.) Opasna sjećanja i pomirenje: Kontekstualna promišljanja o religiji u postkonfliktnom društvu. Rijeka: ExLibris (In Croatian).

M. Topić; D. Todorović (2011). Religious identities in Croatia and Serbia: Failure or Advantage in Building the European identity? – In – Sinani, D. (ed.) Antropologija religije i alternativne religije: Kultura identiteta. Belgrade: Faculty of Philosophy.

M. Topić (2010). Overcoming Nationalism: ‘Croatian’ Alan Ford as a Cross-National Bound in (former) Yugoslavia. In – Stevanović, B.; Kostić, A.; Mitrović, Lj. (eds.) Mediji i kultura mira na Balkanu, Niš: Faculty of Humanities and Social sciences and Center for Sociological research

M. Topić (2009). Journalism of Attachment: Did ITN lie? How the Media created the Outcome of the War in Bosnia. In – Pasadeos, Y. (ed.) Variety in Mass Communication Research. Athens: ATINER.

RESEARCH REPORTS

Topić, M., & Chmiel, M. (2024). Life satisfaction, job satisfaction and well-being in the Public Relations and Communication Industry in the United Kingdom. Creative Media and Communications Research Ltd. & EUPRERA.

Topić, M., Round, G., Carbery, C., Hunter, T., Young, M., Carr, R., Cockett, S., Eagles, S., Shaw, K., Fowler, M., Wajahat, A., Malone, S., Jekhine, D., Griggs, A. (2022). Women and Organisational Culture in SMEs. WECAN Report. Leeds Beckett University, Leeds.

Topić, M., Round, G., Edmondson, C., Kyriazi, F.,  Dolan, J.C., Primakov, M., Magarry, K., Corbett, R., Washington, R., Gaynor, J. Brannigan, P., & Pickering, O. (2022). Women and Succession Planning in SMEs. #WECAN report. Available from this link

Topić, M., Konstantopoulou, A., Leung, M., Trem, K., Carbery, C., Ogbemudia, J.,
Clayton, T., Heron, E., Reynolds, M., & Mahtab, T. (2021). Women in SMEs: A Systematic Literature Review (2000-2021). #WECAN report. Leeds: Leeds Beckett University.

Topić, M., Carbery, C., Arrigoni, A., Clayton, T., Kyriakidou, N., Gatewood, C., Shafique, S., & Halliday, S. (2021). Women and Networking: A Systematic Literature Review (1985-2021). #WECAN report. Leeds: Leeds Beckett University.

Topić, M. (2021). Internationalisation of SMEs in Leeds and Wakefield: A Summary of Findings. COMPETE IN report. Leeds: Leeds Beckett University.

Topić, M., Diers-Lawson, A., Goodman, C. (2020). An inquiry into ways research-based teaching can contribute towards student attainment, satisfaction and employability prospects. Leeds: Leeds Business School.

Topić, M. (2020). Women in Public Relations in England. EUPRERA report Vol. 2, No.1. Leeds/Brussels: Creative Media and Communications Research Ltd & EUPRERA. Download here

Topić, M. (2019). ‘Bloke-ification as a social issue? The case study of women in the UK’s advertising industry’: The Key Findings from the British Academy-funded Project. Leeds: Leeds Business School, Leeds Beckett University.

Topić, M.; Cunha, M.J. Reigstad, A.; Jelen-Sanchez, A.; Diers Lawson, A.; Polić, M.; Moreno, A.; Zurbano Berenguer, B.; Damian-Gaillard, B.; Sanz, P.; Fuentes Lara, C.; Cesarec Salopek, N.; Saitta, E.; Cruz, C.; Simeunović Bajić, N.; Vandenberghe, H.; Bibilashvili, L.; Kaladze, N. (2019). Women in Public Relations – A Literature review (1982-2019). EUPRERA Report Vol 1., No. 1. Leeds/Brussels: Creative Media and Communications Research Ltd. & EUPRERA.

B.Mitchell; M. Topić (2019). Generation Z & Consumer Trends in Environmental Packaging. Leeds: The Retail Institute, Leeds Beckett University.

M. Topić; D. Devins (2019). COMPETE IN: The International Best Practice Review. Interreg, European Commission / Leeds Beckett University.

B. Mitchell, M.Topić; O. Munroe (2018). Product and Packaging Innovation: Attitudes, Behaviours, and Strategies for Sustainable Packaging. Leeds: The Retail Institute, Leeds Beckett University.

R.Tench; A. Diers-Lawson; M.Topić (2017). Strategic and Brand Communication Toolkit. European Commissions’ PES Service Network.

R. Tench; A. Diers Lawson; M. Topić (2017). European Network of Public Employment Services Mutual Learning: Communications and Branding Strategies Toolkit Benchmarking Report 2017. Benchmarking report to the European Commission’s PES Service Network.

A. Khaya; A. Triandafyllidou; H. Kuoki; A. Tecmen; M. Topić (2012). Bologna process as Modernization and Europeanization. (WP9, Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

A. Ichijo; G. Bozec; M. Hajdinjak; M. Topić (2012). The place of Religion in Education in Bulgaria, Croatia, France, and the UK. (WP9, Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

M. Topić; S. Rodin; S. Vasiljević (2011). Consolidation of the Case study: Croatia – An Overview and Reflection (WP8, Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

M. Topić; S. Rodin; S. Vasiljević (2011). Appendix to WP5: Observations of Europe Day, 2009-2011 – Croatia. (Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

M. Topić; S. Vasiljević (2011). Identity construction programs of the state and the EU: Case study Phase III – Citizens and Modernities – Between National and European Paths in Croatia (WP7, Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

M. Topić; S. Vasiljević (2011). Identity construction programs of the state and the EU: Case study Phase II (WP6, Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

S. Rodin; M. Topić; S. Vasiljević (2010). Identity construction programs of the state and the EU: Case study phase I (WP5, Research report to the European Commission in FP7 EC project ‘Identities and modernities in Europe’).

M. Topić; S. Vasiljević; S. Đurašković (2009). The state of the art: Various paths to modernity – Croatia’s case report (WP4, Research report to the European Commission in FP7 project ‘Identities and modernities in Europe’).

Industry Engagements

M. Topić (11/2022). Why PR degrees need your help? PR Moment (industry magazine). Panellist in a podcast on PR education. https://www.prmoment.com/why-pr-degrees-need-your-help

. Topić (07/2022-present). A founder and co-lead of the WECAN project book club for women working in SMEs in the Leeds City Region. Leeds Business School, Leeds Beckett University.

M. Topić (12/2022). Training ‘Understanding Competencies, Communication and Behaviour at Work’, 16th December, online. WECAN project participants (women working in SMEs and SME business owners). Leeds Business School, Leeds Beckett University.

M. Topić (12/2022). Training ‘Organisational Socialisation and Communication’, 6th December, online. WECAN project participants (women working in SMEs and SME business owners). Leeds Business School, Leeds Beckett University.

M. Topić (09/2022). Training ‘Personal Social Media Management – Increase Your Visibility’, 25 May 2022, online. WECAN project participants (women working in SMEs and SME business owners). Repeated session due to interest. Leeds Business School, Leeds Beckett University.

M. Topić (09/2022). Training ‘Social Media Management for Businesses’, 4 May 2022, online. WECAN project participants (women working in SMEs and SME business owners). Repeated session due to interest. Leeds Business School, Leeds Beckett University.

M. Topić (05/2022). Training ‘Personal Social Media Management – Increase Your Visibility’, 25 May 2022, online. #WECAN project participants (women working in SMEs and SME business owners).

M. Topić (05/2022). Training ‘Social Media Management for Businesses’, 4 May 2022, online. #WECAN project participants (women working in SMEs and SME business owners).

M. Topić (03/2022). Women and re-defining networking. #WECAN industry conference, 3rd March 2022, the Met hotel Leeds. Organiser: The Enteprise Office, Leeds Beckett University, UK.

M.Topić (09/2021). Professionalisation and Feminisation of PR: What next for the PR Industry and What about Women’s Work? CommsHero Annual Industry Conference. Online, 27 September – 1 October (online) (keynote speaker). 

M.Topić (07/2021). Covid and Queen Bees: Women in PR, CIPR Yorkshire and Lincolnshire. Panellist on Women in PR.

M.Topić (06/2021). PR Fest, Next Generation Industry conference, https://www.prfest.co.uk/ , member of the expert panel on Skills for the Future PR Leader.

M.Topić (04/2021). Power and Influence Twitter Chat with the PR Industry.
Guest speaker, Women in Advertising, Journalism, and Public Relations.

M. Topić (11/2020). New Generation PR. Panellist in the webinar. CIPR, Education and Skills Sector Group.

CONFERENCE PAPERS (international conferences)

Geiger Zeman, M., Topić, M., Round, G., Zeman, Z. (03/2024). “…To those who have absolutely no voice”: political preferences and meanings of feminism from the vegan women perspective. International Scientific Conference Creative bodies, Creative Minds, Graz/Austria, 25-26 March 2024, University of Graz, Austria.

Topić, M. (03/2024). Media-PR Relationship: An Analysis of Edward L. Bernays’ Representation in the New York Times (1910-1999). International Public Relations Research Conference, Orlando, FL, March 7-9, 2024.

Topić, M. (09/2023). Well-Being in Communications Industries and Purposeful Collaboration: A Rising Territory for Theoretical Innovation in Communications Research (panel organiser and chair). EUPRERA congress, September 2023, Prague, Czech Republic.

Topić, M., R. Tench, T. Clayton (09/2023). A Systematic Literature Review on Public Relations Education in the Context of Feminisation and Professionalisation of Public Relations (1949-2021). EUPRERA congress, September 2023, Prague, Czech Republic.

M. Geiger Zeman, M.Topić, G. Round (06/2023). Becoming a Vegan: Understanding Vegan Identities and Vegan Biographies. Ecoanthropology: Between Man and Environment. Marko Cepenkov Institute of Folklore, St Cyril and Methodius University, Skopje, N. Macedonia.

M. Geiger Zeman, M. Holy, M. Topić (09/2023). The right to makeup: Masculinities, creative industries and redefining beauty practice. Creative Future Insights 2023, Zagreb, 14-15 September 2023

M. Geiger Zeman, M. Topić, G. M. Miletić (09/2023). Gender and networking in the PR and communications industries: Comparison of freelancers from UK and Croatia. Creative Future Insights 2023, Zagreb, 14-15 September 2023.

M. Geiger Zeman; M. Topić; G. Round (06/2023). Becoming a vegan: understanding vegan identities and vegan biographies, Ecoanthropology: between Man and Environment, Institute of Folklore „Marko Cepenkov“, Skopje, 30. 05 – 1. 06. 2023., (online)

M. Topić, M. Geiger Zeman, G. Round (04/2023). Veganism as a sustainable way of life: Everyday experiences of urban vegan women from the UK and Croatia. BSA Annual Conference, Manchester, 12-15 April, 2023 (section Environment and Society).

M. Topić, A. Konstantopoulou, M. Leung, K. Volum-Dix, C. Carbery, J. Ogbemudia, T. Clayton, E. Heron, M. Reynolds, & T. Mahtab (04/2023). Barriers for Women in SMEs Cutting Across Borders: A Systematic Literature Review on the Position of Women in SMEs (2000-2021). BSA Annual Conference, Manchester, 12-15 April, 2023 (section Work, Employment and Economic Life).

M.Topić (09/2022). Poster – Women in PR Network Work. EUPRERA, the 23rd annual congress, Vienna, Austria, 21-24 September.

M.Topić, A. Shaw, M. Geiger Zeman, M. Holy, R. Tench (09/2022). Attitudes and Behavioural Intentions in COVID-19 Campaigning in the UK: The Influence and Perceptions of Colour Blue. EUPRERA, the 23rd annual congress, Vienna, Austria, 21-24 September.

M.Topić, R. Tench (09/2022). Behavioural change campaigns in early 20th century Britain: The role of class and colours in coughs and sneezes campaigns (1931-1960). BSA Medical Sociology Conference, Lancaster University UK.

M.Topić, I. Kostopoulos (08/2022). The Environmental Cost of Vanity: An Ecofeminist Inquiry into Purchase Behaviour on Mirrors, Environmental Attitudes and Values of British Consumers. Mirrors: an Interdisciplinary Approach #3, The International Virtual Mirror Studies Conference, Beijing Foreign Studies University, China, 29-31 August.

M.Topić (07/2022). Constructing a relationship between public relations and journalism through historical press writing: An analysis of Edward L. Bernays in the New York Times (1910-1999). International History of Public Relations Conference, Bournemouth University UK.

M.Topić, R. Tench (07/2022). Behavioural change campaigns in early 20th century Britain: The role of class and colours in coughs and sneezes campaigns (1931-1960). International History of Public Relations Conference, Bournemouth University UK.

M.Topić, K. Trem, C. Glaister, S. Halliday, J. Ogbemudia, C. Carbery (04/2022). Networking in a Neoliberal Academia: An Experience from a Book Club at a Northern University in England. Building Equality and Justice Now, an annual Conference of the British Sociological Association, 20-23 April (online).

M.Topić, C. Carbery, A. Arrigoni, T. Clayton, N. Kyriakidou, C. Gatewood, S. Shafique, S. Halliday (04/2022). Women and Networking: A Systematic Literature Review (1985-2021). Building Equality and Justice Now, an annual Conference of the British Sociological Association, 20-23 April (online).

M.Topić, T. Clayton (10/2021). Yugoslav women in the New York Times (1945-1991). Women and Socialist Cultural Heritage: New Perspectives of Reinterpretation. Re.KreAKTa: Society for Creative Initiatives, Belgrade, Serbia.

M. Topić (10/2021). EUPRERA project and forthcoming network on Women in PR. EUPRERA hour, EUPRERA’s annual congress, Pamplona, Spain, 7-8 October (online).

M. Topić (07/2021). Office Culture and the Communications Industry in England: The Role of Social Interactions and Banter on Career Progression for Women in Public Relations, Advertising and Journalism. BledCom: Public Relations and Public Risk and Crisis Communication. Bled, Slovenia (online), 2-3 July.

M. Topić (04/2021). Blokishness, Socialisation, Masculine Habitus and the Communication Industry in England: Insights from Advertising, Journalism and Public Relations. Remaking the Future, annual conference of the British Sociological Association. Online, 13-15 April.

M. Topić (03/2021). The environmental cost of vanity? Mirrors, beauty industry and the impact of patriarchy on the environment. Mirrors: an Interdisciplinary Approach #2: The International Virtual Mirror Studies Conference (IVMSC), Beijing, China, March, 4th – 5th.

M. Topić (01/2021). Women empowered through coaching and networking. Research Seminar Series – Communication, Collaboration, Future Perspectives, Ningbo University, China.

M. Topić (10/2020). EUPRERA webinar ‘Women in ECM and Public Relations’. Co-host of webinar presenting findings from EUPERA project ‘Women in PR’.

M. Topić (02/2020). Are Advertising Offices Still Places for Blokes? An Inquiry into Lived Experiences of Women Working in the UK’s advertising Industry. ECREA interim conference on Strategic Communication, London School of Economics and Political Science, 21st January 2020.

M. Topić (01/2020). What Responsibility? An Ecofeminist Criticism of the CSR Concept. The 6th International Conference on Women’s Studies, CRSSH, Leeds, United Kingdom, 18th January 2020.

M. Topić (10/2019). The risk of ignoring equality issues within organisations: Reflections from women within the British communications industry. 6th International Crisis Communication Conference, ECREA interim conference of the Crisis Communication Section. Leeds Beckett University, 3-5 October.

Topić, M. J. Cunha, A. Diers Lawson, M. Polić, Á. Moreno, A. Reigstad, B. Zurbano Berenguer, B. Damian, A. Jelen Sanchez, P. Sanz, C. Fuentes Lara, N. Cesarec Salopek, E. Saitta, C. Cruz, N. Simeunović Bajić, H. Vandenberghe, L. Bibilashvili, & N. Kaladze (09/2019). EUPRERA – Women in Public Relations: A Literature Review (1982-2019). 21st EUPRERA Annual Congress, 26-28 September, University of Zagreb, Faculty of Economics and Business, Zagreb, Croatia.

M. Topić, C. Bruegmann (08/2019). Blokes of All Genders? The Experiences of Women Journalists in the UK Media. European Sociological Association, bi-annual congress. University of Manchester, UK, 21-23 August.

M.Topić, A. Diers Lawson, S. Kelsey (07/2019). Ecofeminism, Women, and the Squander Cycle in Food Waste in the United Kingdom: Evaluating the Influence of Values and Gender in Food Shopping. World Communication Association Bi-Annual Conference, Massey University, Wellington, NZ, 10 July 2019.

M. Topić (06/2019). Public Relations and Women Equality: From Bernays’ Torches of Freedom to NIKE’s Gender-bound Communities.10th International History of Public Relations Conference, Bournemouth University, 26-28 June 2019.

M. Topić, M. J. Cunha, A. Diers Lawson, M. Polić, Á. Moreno, A. Reigstad, B. Zurbano Berenguer, B. Damian, A. Jelen Sanchez, P. Sanz, C. Fuentes Lara, N. Cesarec Salopek, E. Saitta, C. Cruz, N. Simeunović Bajić, H. Vandenberghe, L. Bibilashvili, & N. Kaladze (06/2019). EUPRERA – Women in Public Relations: A Literature Review (1982-2019).10th International History of Public Relations Conference, Bournemouth University, 26-28 June 2019.

M. Topić, A. Diers Lawson, S. Kelsey (01/2019). Ecofeminism, Women, and the Squander Cycle in Food Waste in the United Kingdom: Evaluating the Influence of Values and Gender in Food Shopping, 5th International Conference on Women’s Studies, Centre for Research in Social Sciences and Humanities, 26th January 2019.

M. Topić (01/2019). Public relations technique of Lady Nancy Astor, MP (1921-1935), 3rd International Conference on Gender Studies, Centre for Research in Social Sciences and Humanities, 26th January 2019.

M. Topić (01/2019). Public relations technique of Lady Nancy Astor, MP (1921-1935), 5th International Conference on Women’s Studies, Centre for Research in Social Sciences and Humanities, 26th January 2019.

M.Topić (07/2018). Public relations technique of Lady Nancy Astor, MP (1921-1935). 9th International History of Public Relations Conference, Bournemouth University, 11-12 July, 2018.

M.Topić (01/2018). What Do Women Want? Perceptions on Women’s Rights and Feminism. 2nd International Conference on Gender StudiesCentre for Research in Social Sciences and Humanities, Leeds, UK, 21 January 2018.

M.Topić (01/2018). What Do Women Want? Perceptions on Women’s Rights and Feminism. 4th International Conference on Women’s Studies. Centre for Research in Social Sciences and Humanities, Leeds, UK, 20 January 2018.

M.Topić (01/2018). Reporting on Sugar in the British Press (2005-2010): Who sets agenda? 4th International Conference on Media and Popular Culture, Centre for Research in Social Sciences and Humanities, Leeds, UK, 13-14 January 2018.

A. Diers Lawson; George, A.; Topić, M. (2017). Evolution of the Crisis Communication Function within Governmental PR: A Systematic Review of Crisis Communication Literature from 1953 – 2015. 5th International Crisis Communication Conference, Lisbon, Portugal, 18-21 Oct 2017.

M. Topić  (07/2017). National Ideologies and Public Relations: An Analysis of the Work of Croatian People’s Movement in 19th Century DalmatiaPaper presented at 8th International History of Public Relations Conference, Bournemouth University, UK.

M. Topić  (01/2017). Women Journalists and the Debate on Sugar in the British Press (2010-2015). Paper presented at MeCCSA2017, University of Leeds, Leeds, UK.

E. Gilmer; M.Topić (12/2016). Hillary Clinton’s Trouble with Feminism. Paper presented at International Conference on Gender Studies, Centre for Research in Social Sciences and Humanities, Leeds, UK.

M. Topić; R. Tench (07/2016). How Far Have We Got? A Longitudinal Analysis of Views of Public Relations Practitioners on the Position of Women in the PR Industry. Paper presented at 7th International History of Public Relations Conference (IHPRC), University of Bournemouth, Bournemouth, UK. Download the paper here: http://eprints.leedsbeckett.ac.uk/2823/

M. Topić (04/2014). Dance, Identity and Cultural Tourism in Croatia. Paper presented at International Conference on Culture and Cultural policies, Centre for Research in Social Sciences and Humanities, Vienna, Austria.

M. Topić (03/2014). Jewish Personal and Religious Identities in Contemporary Television. Paper presented at Interdisciplinary Conference on Religion in Everyday Lives, Centre for Research in Social Sciences and Humanities, Vienna, Austria.

M. Topić (05/2012). Religion and the Education system in Croatia: A Multiple Modernities view. Paper presented at Re-Inventing Eastern Europe. Panel ‘Religion and modernity in ‘Eastern’ Europe’ (panel author and chair), Euroacademia, Vienna, Austria.

A. Ichijo; M. Hajdinjak; G. Bozec; M. Topić (03/2012). Religion in EducationPresentation of the comparative research on the place of religion in education in France, Bulgaria, Croatia and the UK. IME (FP7). Final Conference ‘Identities and Modernities in Europe’. Kingston University, Kingston upon the Thames, the UK (plenary/keynote speech).

A. Kaya; A. Tecmen; M. Topić (03/2012). The Bologna Process. Presentation of the comparative research on the Bologna process in Greece, Turkey and Croatia. IME (FP7) Final Conference ‘Identities and Modernities in Europe’, Kingston University, Kingston upon the Thames, the UK (plenary/keynote speech).

M. Topić (02/2012). The Bologna reform and the civil society: Discourses on national, European and the modern. Presentation/Dissemination of the FP7 IME results inside a Jean Monnet seminar ‘Research methodology in the EU Law’, Opatija, Croatia.

M. Topić (02/2012). Cultural diplomacy: A Multiple Modernities approach. Presentation of FP7 IME project results at the European Commission’ official dissemination in Brussels (plenary/keynote speech).

M. Topić (12/2011). Culture and Identity as tools for forging Europeanization. Paper presented at the conference The European Union and the politicization of Europe. Panel on cultural diplomacy, Euroacademia, Vienna, Austria.

M. Topić; S. Rodin (09/2011). Bologna Changes between European and National: Lessons from Croatia. Paper presented at 10th conference of the European Sociological Association: Social relations in turbulent times, Geneva, Switzerland.

M. Topić (08/2011). Europe as ‘Other’: Historical Discourses on European in Croatia. Paper presented at 9th International Conference on History: From ancient to modern, ATINER, Athens, Greece.

N. Garcia; H. Kuoki; A. Triandafyllidou; A. Kaya; A. Tecmen; M. Topić (06/2011). Bologna Process as Modernization and Europeanization: Opposing the ‘Bologna Process’ in France, Greece, Turkey and Croatia. Paper presented at 18th International Conference of Europeanists: The Causes, Consequences and Meaning of Transnationalization, Council for European Studies, Barcelona, Spain.

M. Topić (06/2011). Discourses on Religion and Reconciliation in Croatia: Modernity and Postmodernity. Paper presented at Dangerous Memories and Reconciliation: Contextual Considerations on religion in a post-conflict society, Center for Interdisciplinary Religious Studies and Political Theology Novi Sad and Ex Libris Rijeka, held in Belgrade, Serbia.

M. Topić; D. Todorović (11/2010). Religious Identities in Croatia and Serbia: Failure or Advantage in Building the European Identity? Paper presented at The Culture of Identity, Anthropology, religions, and Alternative Religions, Faculty of Philosophy, Belgrade, Serbia.

M. Topić (06/2010). Overcoming Nationalism: ‘Croatian’ Alan Ford as a cross-national bound in (former) Yugoslavia. Paper presented at Media and the Culture of Peace in the Balkans, Faculty of Humanities and Social Sciences, Niš, Serbia.

M. Topić (12/2009). Nation and National Identity Formation/Construction: The Case of Croatia. Paper presented at 7th International Conference on History: From Ancient to Modern, ATINER, Athens, Greece.

M. Topić (09/2009). Freedom of the Speech in Croatia. Paper presented at UNESCO Media development indicators: Monitoring media development in Croatia, Faculty of Political Science, Zagreb, Croatia (plenary/keynote lecture).

M. Topić (01/2009). The System of Regulation of the Freedom of Speech, Pluralism and Media Diversity. Paper presented at COST A 30 Action: East of West: Setting a New Central and Eastern European Media Research Agenda, Faculty of Political Science and CEU Budapest, Zagreb, Croatia (plenary/keynote lecture).

M. Topić (10/2008). Political Campaigns, the Media, Attitude Creation, and Opinion Change: Why do voters behave the way they do? Paper presented at International City Break Conference on Social Science and Human Development Research, ATINER, Athens, Greece.

M. Topić (07/2008). Creating a (gender) Scandal: Hillary Rodham Clinton and the Media. Paper presented at X. International Interdisciplinary Congress on Women: Mundos de Mujeres/Women’s Worlds-Universidad Complutense de Madrid, Madrid, Spain.

M. Topić (05/2008). Journalism of Attachment: Did ITN lie? Paper presented at Sixth International Conference on Communication and Mass Media, Athens Institute for Education and Research, ATINER, Athens, Greece.

CONFERENCE PAPERS (national conferences)

M. Topić (07/2024). Using Research-Led Teaching to Foster Employability: A CommsWomen Initiative and the Assignment Strategy for Fashion PR Course. The 14th Annual Convention of the Alabama Communication Association. The University of North Alabama, Florence, AL, July, 27.

E. Pugh, M. Topić, & C. Bruegmann (01/2023). Slow fashion and slow journalism in twenty years of British Vogue’s editor’s letters. Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić, & G. Round (01/2023). Women and Organisational Culture in SMEs. Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić, G. Round, & J. Ogbemudia (01/2023). Women and Succession Planning in SMEs. Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić, A. Konstantopoulou, M. Leung, K. Volum-Dix, C. Carbery, J. Ogbemudia, T. Clayton, E. Heron, M. Reynolds, & T. Mahtab (01/2023). Women in SMEs: A Systematic Literature Review (2000-2021). Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić, C. Carbery, A. Arrigoni, T. Clayton, N. Kyriakidou, C. Gatewood, S. Shafique, & S. Halliday (01/2023). Women and Networking: A Systematic Literature Review (1985-2021). Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić, & R. Tench (01/2023). Behavioural Change Campaigns in early 20th century Britain: The role of class and colours in Coughs and Sneezes Campaigns (1931-1960). Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić (01/2023). #WECAN: Panel Authoring and Chairing. Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić (06/2021). #WECAN: Research vs Enterprise. Research and Enterprise Conference, Leeds Beckett University.

M. Topić (05/2021). Ekofeminizam: Teorija i metoda. Ekofeministički susreti (Ecofeminist gatherings). Centre for Women Studies and Durieux, Zagreb, Croatia (virtual), 24 May 2021.

M. Topić (04/2021). Ekofeminizam: Teorija, metoda (i nastava). Na rubu mogućeg – Ekofeminizam kao sveučilišni kolegij? – Virtualna rasprava uz predstavljanje zbornika. University of Rijeka, Croatia, 27 April 2021 (online).

M. Topić (11/2020). New Generation PR. One of panellists in the webinar. CIPR, Education and Skills Sector Group.

M.Topić, J. Baxter (01/2020). Exploring the use of Fashion in Early Cigarette Campaigns as a means of Representing Women’s Rights and Feminist Views. Leeds Business School Staff Conference, 22-23 January 2020.

M.Topić, C. Bruegmann (01/2020). Women in Journalism. Leeds Business School Staff Conference, 22-23 January 2020

M. Topić, B. Jones, C. Zhang, A. Diers Lawson, A. Arrigoni, C. Manning, M. Shubita, S. Woods (01/2020). An inquiry into ways research-based teaching can contribute towards student satisfaction. Leeds Business School Staff Conference, 22-23 January 2020.

M. Topić; B. Mitchell (09/2018). Attitudes, Behaviours, and Strategies for Sustainable Packaging. The Retail Institute’s Annual Briefing, Leeds Beckett University, 20 September 2018.

M. Topić (09/2018). Internationalisation of SMEs. Innovation Network Conference. Leeds Beckett University,12 September 2018 (keynote).

M. Topić, & R. Tench (09/2018). Evolving Responsibility or Revolving Bias? The Role of the Media in the anti-sugar debate in the UK Press. Leeds Business School Staff Conference, 11-12 September 2018

B. Mitchell, & M. Topić (09/2018). The Blue Planet Effect: Researching Attitudes, Behaviours, and Strategies for Sustainable Packaging. Leeds Business School Staff Conference, 11-12 September 2018.

S. Kelsey; A. Diers Lawson, & M. Topić (09/2018). Shopping at the margins: locating the position of yellow-sticker shopping in household provisioning and domestic consumption amongst UK consumers. Leeds Business School Staff Conference, 11-12 September 2018.

M.Topić (03/2018). What Do Women Want? A Discussion Paper on the Future of Feminist Communication. Inaugural Gender Conference, Leeds Beckett University, 6 March 2018.

M. Topić (01/2018). An Exploration of Drivers of CSR Coverage on the UK’s Supermarket Industry in the British Media. LeBeMe Conference, Leeds Beckett University, 19 January 2018.

Topić (09/2017). Corporate Social Responsibility, Sustainability and Reputation Management. The Retail Institute’s Annual Conference, Leeds Beckett University, 28 September 2017.

I. Gromuk; M. Topić (09/2017). The Effect of the Rise of Popularity of YouTube Beauty Videos on the Beauty and Cosmetics PR industry. Leeds Business School and Leeds Law School Research and Teaching Conference, 5-6 September 2017.

M. Topić; S. Halliday (09/2017). Using Research Papers in Teaching: Policy and Good Practice. Leeds Business School and Leeds Law School Research Teaching Conference, 5-6 September 2017.

M. Topić; R. Tench (01/2015). Are CSR and Advertising Comfortable Bedfellows? An Exploration of CSR as a Persuasive Argument in Lidl’s Advertising in Croatia and the UK. Paper presented at Staff Conference of the Faculty of Business and Law, Leeds Beckett University, Leeds, UK.

PRESENTATIONS AT EC FP7 PROJECT MEETINGS

M. Topić (06/2011). FP7 IME: Identities and modernities in Europe, 6th project meeting, Helsinki, Finland. Presenting country report: Consolidation of the case study – Croatian Case Study: Overview and Reflection.

M. Topić (05/2010). FP7 IME: Identities and Modernities in Europe, 3rd project meeting, Opatija, Croatia. Presenting the country report: Identity construction programs of the state and the EU: Croatia’s case.

M. Topić (11/2009). FP7 IME: Identities and Modernities in Europe, 2nd project meeting, Athens, Greece. Presenting country report: Various Paths to Modernity: The case of Croatia.

PROFESSIONAL PAPERS

M.Topić (2023). Behaviour and Organisational Culture: Some Findings from Recent Research and a Call for Participation. The Retail Review, The Retail Institute, Leeds Beckett University.

M.Topić (2021). Attitudes and Grocery Shopping Habits of Women in the UK: Class Background as an Influencer on Food Waste Behaviour and Views of Yellow Sticker Shopping. The Retail Review, The Retail Institute, Leeds Beckett University.

M.Topić, & R. Tench (2020). Rising power and influence? Consumer and media impact on company CSR policies. The Retail Review, The Retail Institute, Leeds Beckett University.

M. Topić (2020). The Equality is in the North? Women in Advertising Industry in England, and the North-South Divide in Perceptions of Equality of Opportunities in the AdLand. The Retail Review, The Retail Institute, Leeds Beckett University.

M. Topić (2017). Commentary: Corporate Social Responsibility and Consumer Responses in the Supermarket Industry. Seasonal Retail Review, The Retail Institute, Leeds Beckett University.

OTHER PAPERS

M. Topić (2012). Summary: Culture of Anti-Semitism, Historical discourses and Popular culture. In – Abstract book of University of Oslo’s conference Popular Culture and Social transformations, Oslo, Norway.

M. Topić (2012). Summary: Religion and the Education system in Croatia: A multiple modernities view. In – Abstract book of the Euroacademia’s conference Re-Inventing Eastern Europe, Vienna, Austria.

M. Topić (2012). WP11: Report on the dissemination activities for FP7 project ‘Identities and modernities in Europe’.

M. Topić (2012). WP10: National briefings on Education and Religion. Briefings of findings for FP7 project ‘Identities and modernities in Europe’.

M. Topić (2011). Summary: Culture and identity as tools for forging Europeanization – In – Abstract book of the Euroacademia conference The European Union and the politicization of Europe, Vienna, Austria.

M. Topić (2011). Summary: Bologna changes between national and European: Lessons from Croatia. In – Abstract book of the ESA 10th Conference: Social Relations in Turbulent Times, Geneva: the University of Geneva and Swiss Sociological Association.

M. Topić (2010). Summary: Religious identities in Croatia and Serbia: Failure or advantage in building the European identity? – In – Sinani, Danijel (ed.) The culture of identity, Anthropology, religions and alternative religions, Belgrade: Faculty of Philosophy.

M. Topić (2009). Summary: Indicator I: A System of Regulation and Control Conductive to Freedom of Expression, Pluralism and Diversity of the Media, summary, Medijska istraživanja (Media research), Vol. 15, No. 2: 106-109.

M. Topić (2008). Congress review: Academic congress Mundo de Mujeres/Women’s World’s-La Equalidad no es una Utopía-Politička misao (Political thought), Vol. XLV, No. 2: 193-195 (In Croatian).

M. Topić (Accepted). Short descriptive essay-Basque separatism-American encyclopedia for Political science, Thousand Oaks: SAGE.

Professional Publications

M.Topić (2021). Attitudes and Grocery Shopping Habits of Women in the UK: Class Background as an Influencer on Food Waste Behaviour and Views of Yellow Sticker Shopping. The Retail Review, The Retail Institute, Leeds Beckett University.

M.Topić (2020). No Equality in Sight for Women in Public Relations? Global Alliance, Blog post. https://euprera.org/wp-content/uploads/2020/06/2020-06-Women-in-PR-diversity-and-inclusion-month.pdf

M.Topić, & R. Tench (2020). Rising power and influence? Consumer and media impact on company CSR policies. The Retail Review, The Retail Institute, Leeds Beckett University.

M. Topić (2020). The Equality is in the North? Women in Advertising Industry in England, and the North-South Divide in Perceptions of Equality of Opportunities in the AdLand. The Retail Review, The Retail Institute, Leeds Beckett University.

M. Topić (2017). Commentary: Corporate Social Responsibility and Consumer Responses in the Supermarket Industry. Seasonal Retail Review. The Retail Institute, Leeds Beckett University.

Topić, M., R. Tench, T. Clayton (09/2023). A Systematic Literature Review on Public Relations Education in the Context of Feminisation and Professionalisation of Public Relations (1949-2021). EUPRERA congress, September 2023, Prague, Czech Republic.

M. Geiger Zeman, M.Topić, G. Round (06/2023). Becoming a Vegan: Understanding Vegan Identities and Vegan Biographies. Ecoanthropology: Between Man and Environment. Marko Cepenkov Institute of Folklore, St Cyril and Methodius University, Skopje, N. Macedonia.

M. Topić, M. Geiger Zeman, G. Round (04/2023). Veganism as a sustainable way of life: Everyday experiences of urban vegan women from the UK and Croatia. BSA Annual Conference, Manchester, 12-15 April, 2023 (section Environment and Society).

M. Topić, A. Konstantopoulou, M. Leung, K. Volum-Dix, C. Carbery, J. Ogbemudia, T. Clayton, E. Heron, M. Reynolds, & T. Mahtab (04/2023). Barriers for Women in SMEs Cutting Across Borders: A Systematic Literature Review on the Position of Women in SMEs (2000-2021). BSA Annual Conference, Manchester, 12-15 April, 2023 (section Work, Employment and Economic Life).

M.Topić (09/2022). Poster – Women in PR Network Work. EUPRERA, the 23rd annual congress, Vienna, Austria, 21-24 September. 

M.Topić, A. Shaw, M. Geiger Zeman, M. Holy, R. Tench (09/2022). Attitudes and Behavioural Intentions in COVID-19 Campaigning in the UK: The Influence and Perceptions of Colour Blue. EUPRERA, the 23rd annual congress, Vienna, Austria, 21-24 September.

M.Topić, R. Tench (09/2022). Behavioural change campaigns in early 20th century Britain: The role of class and colours in coughs and sneezes campaigns (1931-1960). BSA Medical Sociology Conference, Lancaster University UK.

M.Topić, I. Kostopoulos (08/2022). The Environmental Cost of Vanity: An Ecofeminist Inquiry into Purchase Behaviour on Mirrors, Environmental Attitudes and Values of British Consumers. Mirrors: an Interdisciplinary Approach #3, The International Virtual Mirror Studies Conference, Beijing Foreign Studies University, China, 29-31 August.

M.Topić (07/2022). Constructing a relationship between public relations and journalism through historical press writing: An analysis of Edward L. Bernays in the New York Times (1910-1999). International History of Public Relations Conference, Bournemouth University UK.

M.Topić, R. Tench (07/2022). Behavioural change campaigns in early 20th century Britain: The role of class and colours in coughs and sneezes campaigns (1931-1960). International History of Public Relations Conference, Bournemouth University UK.

M.Topić, K. Trem, C. Glaister, S. Halliday, J. Ogbemudia, C. Carbery (04/2022). Networking in a Neoliberal Academia: An Experience from a Book Club at a Northern University in England. Building Equality and Justice Now, an annual Conference of the British Sociological Association, 20-23 April (online).

M.Topić, C. Carbery, A. Arrigoni, T. Clayton, N. Kyriakidou, C. Gatewood, S. Shafique, S. Halliday (04/2022). Women and Networking: A Systematic Literature Review (1985-2021). Building Equality and Justice Now, an annual Conference of the British Sociological Association, 20-23 April (online).

M.Topić, T. Clayton (10/2021). Yugoslav women in the New York Times (1945-1991). Women and Socialist Cultural Heritage: New Perspectives of Reinterpretation. Re.KreAKTa: Society for Creative Initiatives, Belgrade, Serbia.

M. Topić (10/2021). EUPRERA project and forthcoming network on Women in PR. EUPRERA hour, EUPRERA’s annual congress, Pamplona, Spain, 7-8 October (online).

M. Topić (07/2021). Office Culture and the Communications Industry in England: The Role of Social Interactions and Banter on Career Progression for Women in Public Relations, Advertising and Journalism. BledCom: Public Relations and Public Risk and Crisis Communication. Bled, Slovenia (online), 2-3 July.

M. Topić (04/2021). Blokishness, Socialisation, Masculine Habitus and the Communication Industry in England: Insights from Advertising, Journalism and Public Relations. Remaking the Future, annual conference of the British Sociological Association. Online, 13-15 April.

M. Topić (03/2021). The environmental cost of vanity? Mirrors, beauty industry and the impact of patriarchy on the environment. Mirrors: an Interdisciplinary Approach #2: The International Virtual Mirror Studies Conference (IVMSC), Beijing, China, March, 4th – 5th.

M. Topić (01/2021). Women empowered through coaching and networking. Research Seminar Series – Communication, Collaboration, Future Perspectives, Ningbo University, China.

M. Topić (10/2020). EUPRERA webinar ‘Women in ECM and Public Relations’. Co-host of webinar presenting findings from EUPERA project ‘Women in PR’.

M. Topić (02/2020). Are Advertising Offices Still Places for Blokes? An Inquiry into Lived Experiences of Women Working in the UK’s advertising Industry. ECREA interim conference on Strategic Communication, London School of Economics and Political Science, 21st January 2020.

M. Topić (01/2020). What Responsibility? An Ecofeminist Criticism of the CSR Concept. The 6th International Conference on Women’s Studies, CRSSH, Leeds, United Kingdom, 18th January 2020.

M. Topić (10/2019). The risk of ignoring equality issues within organisations: Reflections from women within the British communications industry. 6th International Crisis Communication Conference, ECREA interim conference of the Crisis Communication Section. Leeds Beckett University, 3-5 October.

Topić, M. J. Cunha, A. Diers Lawson, M. Polić, Á. Moreno, A. Reigstad, B. Zurbano Berenguer, B. Damian, A. Jelen Sanchez, P. Sanz, C. Fuentes Lara, N. Cesarec Salopek, E. Saitta, C. Cruz, N. Simeunović Bajić, H. Vandenberghe, L. Bibilashvili, & N. Kaladze (09/2019). EUPRERA – Women in Public Relations: A Literature Review (1982-2019). 21st EUPRERA Annual Congress, 26-28 September, University of Zagreb, Faculty of Economics and Business, Zagreb, Croatia.

M. Topić, C. Bruegmann (08/2019). Blokes of All Genders? The Experiences of Women Journalists in the UK Media. European Sociological Association, bi-annual congress. University of Manchester, UK, 21-23 August.

M.Topić, A. Diers Lawson, S. Kelsey (07/2019). Ecofeminism, Women, and the Squander Cycle in Food Waste in the United Kingdom: Evaluating the Influence of Values and Gender in Food Shopping. World Communication Association Bi-Annual Conference, Massey University, Wellington, NZ, 10 July 2019.

M. Topić (06/2019). Public Relations and Women Equality: From Bernays’ Torches of Freedom to NIKE’s Gender-bound Communities. 10th International History of Public Relations Conference, Bournemouth University, 26-28 June 2019.

M. Topić, M. J. Cunha, A. Diers Lawson, M. Polić, Á. Moreno, A. Reigstad, B. Zurbano Berenguer, B. Damian, A. Jelen Sanchez, P. Sanz, C. Fuentes Lara, N. Cesarec Salopek, E. Saitta, C. Cruz, N. Simeunović Bajić, H. Vandenberghe, L. Bibilashvili, & N. Kaladze (06/2019). EUPRERA – Women in Public Relations: A Literature Review (1982-2019). 10th International History of Public Relations Conference, Bournemouth University, 26-28 June 2019.

M. Topić, A. Diers Lawson, S. Kelsey (01/2019). Ecofeminism, Women, and the Squander Cycle in Food Waste in the United Kingdom: Evaluating the Influence of Values and Gender in Food Shopping, “5th International Conference on Women’s Studies, Centre for Research in Social Sciences and Humanities, 26th January 2019.

M. Topić (01/2019). Public relations technique of Lady Nancy Astor, MP (1921-1935), “3rd International Conference on Gender Studies”, Centre for Research in Social Sciences and Humanities, 26th January 2019.

M. Topić (01/2019). Public relations technique of Lady Nancy Astor, MP (1921-1935), “5th International Conference on Women’s Studies”, Centre for Research in Social Sciences and Humanities, 26th January 2019.

M.Topić (07/2018). Public relations technique of Lady Nancy Astor, MP (1921-1935). 9th International History of Public Relations Conference, Bournemouth University, 11-12 July, 2018.

M.Topić (01/2018). What Do Women Want? Perceptions on Women’s Rights and Feminism. 2nd International Conference on Gender Studies. Centre for Research in Social Sciences and Humanities, Leeds, UK, 21 January 2018.

M.Topić (01/2018). What Do Women Want? Perceptions on Women’s Rights and Feminism. 4th International Conference on Women’s Studies. Centre for Research in Social Sciences and Humanities, Leeds, UK, 20 January 2018.

M.Topić (01/2018). Reporting on Sugar in the British Press (2005-2010): Who sets agenda?. 4th International Conference on Media and Popular Culture, Centre for Research in Social Sciences and Humanities, Leeds, UK, 13-14 January 2018.

A. Diers Lawson; George, A.; Topić, M. (2017). Evolution of the Crisis Communication Function within Governmental PR: A Systematic Review of Crisis Communication Literature from 1953 – 2015. 5th International Crisis Communication Conference, Lisbon, Portugal, 18-21 Oct 2017.

M. Topić  (07/2017). National Ideologies and Public Relations: An Analysis of the Work of Croatian People’s Movement in 19th Century Dalmatia. Paper presented at 8th International History of Public Relations Conference, Bournemouth University, UK.

M. Topić  (01/2017). Women Journalists and the Debate on Sugar in the British Press (2010-2015). Paper presented at MeCCSA2017, University of Leeds, Leeds, UK.

E. Gilmer; M.Topić (12/2016). Hillary Clinton’s Trouble with Feminism. Paper presented at ‘International Conference on Gender Studies, Centre for Research in Social Sciences and Humanities, Leeds, UK.

M. Topić; R. Tench (07/2016). How Far Have We Got? A Longitudinal Analysis of Views of Public Relations Practitioners on the Position of Women in the PR Industry. Paper presented at ‘7th International History of Public Relations Conference’ (IHPRC), University of Bournemouth, Bournemouth, UK. Download the paper here: http://eprints.leedsbeckett.ac.uk/2823/

M. Topić (04/2014). Dance, Identity and Cultural Tourism in Croatia. Paper presented at ‘International Conference on Culture and Cultural policies’, Centre for Research in Social Sciences and Humanities, Vienna, Austria.

M. Topić (03/2014). Jewish Personal and Religious Identities in Contemporary Television. Paper presented at ‘Interdisciplinary Conference on Religion in Everyday Lives’, Centre for Research in Social Sciences and Humanities, Vienna, Austria.

M. Topić (05/2012). Religion and the Education system in Croatia: A Multiple Modernities view. Paper presented at ‘Re-Inventing Eastern Europe’. Panel ‘Religion and modernity in ‘Eastern’ Europe’ (panel author and chair), Euroacademia, Vienna, Austria.

A. Ichijo; M. Hajdinjak; G. Bozec; M. Topić (03/2012). Religion in EducationPresentation of the comparative research on the place of religion in education in France, Bulgaria, Croatia and the UK. IME (FP7). Final Conference ‘Identities and Modernities in Europe’. Kingston University, Kingston upon the Thames, the UK (plenary/keynote speech).

A. Kaya; A. Tecmen; M. Topić (03/2012). The Bologna Process. Presentation of the comparative research on the Bologna process in Greece, Turkey and Croatia. IME (FP7) Final Conference ‘Identities and Modernities in Europe’, Kingston University, Kingston upon the Thames, the UK (plenary/keynote speech).

M. Topić (02/2012). The Bologna reform and the civil society: Discourses on national, European and the modern. Presentation/Dissemination of the FP7 IME results inside a Jean Monnet seminar ‘Research methodology in the EU Law’, Opatija, Croatia.

M. Topić (02/2012). Cultural diplomacy: A Multiple Modernities approach. Presentation of FP7 IME project results at the European Commission’ official dissemination in Brussels (plenary/keynote speech).

M. Topić (12/2011). Culture and Identity as tools for forging Europeanization. Paper presented at the conference The European Union and the politicization of Europe. Panel on cultural diplomacy, Euroacademia, Vienna, Austria.

M. Topić; S. Rodin (09/2011). Bologna Changes between European and National: Lessons from Croatia. Paper presented at 10th conference of the European Sociological Association: Social relations in turbulent times, Geneva, Switzerland.

M. Topić (08/2011). Europe as ‘Other’: Historical Discourses on European in Croatia. Paper presented at 9th International Conference on History: From ancient to modern, ATINER, Athens, Greece.

N. Garcia; H. Kuoki; A. Triandafyllidou; A. Kaya; A. Tecmen; M. Topić (06/2011). Bologna Process as Modernization and Europeanization: Opposing the ‘Bologna Process’ in France, Greece, Turkey and Croatia. Paper presented at 18th International Conference of Europeanists: The Causes, Consequences and Meaning of Transnationalization, Council for European Studies, Barcelona, Spain.

M. Topić (06/2011). Discourses on Religion and Reconciliation in Croatia: Modernity and Postmodernity. Paper presented at Dangerous memories and reconciliation: Contextual considerations on religion in post-conflict society, Center for interdisciplinary religious studies and political theology Novi Sad and Ex Libris Rijeka, held in Belgrade, Serbia.

M. Topić; D. Todorović (11/2010). Religious Identities in Croatia and Serbia: Failure or Advantage in building the European Identity? Paper presented at The culture of identity, Anthropology, religions and alternative religions, Faculty of Philosophy, Belgrade, Serbia.

M. Topić (06/2010). Overcoming Nationalism: ‘Croatian’ Alan Ford as a cross-national bound in (former) Yugoslavia. Paper presented at Media and the culture of Peace in the Balkans, Faculty of Humanities and Social sciences, Niš, Serbia.

M. Topić (12/2009). Nation and National Identity Formation/Construction: The Case of Croatia. Paper presented at 7th International Conference on History: From Ancient to Modern, ATINER, Athens, Greece.

M. Topić (09/2009). Freedom of the Speech in Croatia. Paper presented at UNESCO Media development indicators: Monitoring media development in Croatia, Faculty of Political science, Zagreb, Croatia (plenary/keynote lecture).

M. Topić (01/2009). The System of Regulation of the Freedom of the Speech, Pluralism and Media Diversity. Paper presented at COST A 30 Action: East of West: Setting a New Central and Eastern European Media Research Agenda, Faculty of Political science and CEU Budapest, Zagreb, Croatia (plenary/keynote lecture).

M. Topić (10/2008). Political Campaigns, the Media, Attitude Creation and Opinion Change: Why do voters behave the way they do? Paper presented at International City Break Conference on Social science and Human development research, ATINER, Athens, Greece.

M. Topić (07/2008). Creating a (gender) Scandal: Hillary Rodham Clinton and the Media. Paper presented at X. International Interdisciplinary Congress on Women: Mundos de Mujeres/Women’s Worlds-Universidad Complutense de Madrid, Madrid, Spain.

M. Topić (05/2008). Journalism of Attachment: Did ITN lie? Paper presented at Sixth International Conference on Communication and Mass Media, Athens Institute for Education and Research, ATINER, Athens, Greece.

CONFERENCE PAPERS (national conferences)

E. Pugh, M. Topić, & C. Bruegmann (01/2023). Slow fashion and slow journalism in twenty years of British Vogue’s editor’s letters. Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić, & G. Round (01/2023). Women and Organisational Culture in SMEs. Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić, G. Round, & J. Ogbemudia (01/2023). Women and Succession Planning in SMEs. Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić, A. Konstantopoulou, M. Leung, K. Volum-Dix, C. Carbery, J. Ogbemudia, T. Clayton, E. Heron, M. Reynolds, & T. Mahtab (01/2023). Women in SMEs: A Systematic Literature Review (2000-2021). Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić, C. Carbery, A. Arrigoni, T. Clayton, N. Kyriakidou, C. Gatewood, S. Shafique, & S. Halliday (01/2023). Women and Networking: A Systematic Literature Review (1985-2021). Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić, & R. Tench (01/2023). Behavioural Change Campaigns in early 20th century Britain: The role of class and colours in Coughs and Sneezes Campaigns (1931-1960). Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić (01/2023). #WECAN: Panel Authoring and Chairing. Leeds Business School’ Staff Conference, 18-19 January, Rose Bowl, Leeds Beckett University.

M. Topić (06/2021). #WECAN: Research vs Enterprise. Research and Enterprise Conference, Leeds Beckett University.

M. Topić (05/2021). Ekofeminizam: Teorija i metoda. Ekofeministički susreti (Ecofeminist gatherings). Centre for Women Studies and Durieux, Zagreb, Croatia (virtual), 24 May 2021.

M. Topić (04/2021). Ekofeminizam: Teorija, metoda (i nastava). Na rubu mogućeg – Ekofeminizam kao sveučilišni kolegij? – Virtualna rasprava uz predstavljanje zbornika. University of Rijeka, Croatia, 27 April 2021 (online).

M. Topić (11/2020). New Generation PR. One of panellists in the webinar. CIPR, Education and Skills Sector Group.

M.Topić, J. Baxter (01/2020). Exploring the use of Fashion in Early Cigarette Campaigns as a means of Representing Women’s Rights and Feminist Views. Leeds Business School Staff Conference, 22-23 January 2020.

M.Topić, C. Bruegmann (01/2020). Women in Journalism. Leeds Business School Staff Conference, 22-23 January 2020

M. Topić, B. Jones, C. Zhang, A. Diers Lawson, A. Arrigoni, C. Manning, M. Shubita, S. Woods (01/2020). An inquiry into ways research-based teaching can contribute towards student satisfaction. Leeds Business School Staff Conference, 22-23 January 2020.

M. Topić; B. Mitchell (09/2018). Attitudes, Behaviours, and Strategies for Sustainable Packaging. The Retail Institute’s Annual Briefing, Leeds Beckett University, 20 September 2018.

M. Topić (09/2018). Internationalisation of SMEs. Innovation Network Conference. Leeds Beckett University,12 September 2018 (keynote).

M. Topić, & R. Tench (09/2018). Evolving Responsibility or Revolving Bias? The Role of the Media in the anti-sugar debate in the UK Press. Leeds Business School Staff Conference, 11-12 September 2018

B. Mitchell, & M. Topić (09/2018). The Blue Planet Effect: Researching Attitudes, Behaviours, and Strategies for Sustainable Packaging. Leeds Business School Staff Conference, 11-12 September 2018.

S. Kelsey; A. Diers Lawson, & M. Topić (09/2018). Shopping at the margins: locating the position of yellow-sticker shopping in household provisioning and domestic consumption amongst UK consumers. Leeds Business School Staff Conference, 11-12 September 2018.

M.Topić (03/2018). What Do Women Want? A Discussion Paper on the Future of Feminist Communication. Inaugural Gender Conference, Leeds Beckett University, 6 March 2018.

M. Topić (01/2018). An Exploration of Drivers of CSR Coverage on the UK’s Supermarket Industry in the British Media. LeBeMe Conference, Leeds Beckett University, 19 January 2018.

Topić (09/2017). Corporate Social Responsibility, Sustainability and Reputation Management. The Retail Institute’s Annual Conference, Leeds Beckett University, 28 September 2017.

I. Gromuk; M. Topić (09/2017). The Effect of the Rise of Popularity of YouTube Beauty Videos on the Beauty and Cosmetics PR industry. Leeds Business School and Leeds Law School Research and Teaching Conference, 5-6 September 2017.

M. Topić; S. Halliday (09/2017). Using Research Papers in Teaching: Policy and Good Practice. Leeds Business School and Leeds Law School Research Teaching Conference, 5-6 September 2017.

M. Topić; R. Tench (01/2015). Are CSR and Advertising Comfortable Bedfellows? An Exploration of CSR as a Persuasive Argument in Lidl’s Advertising in Croatia and the UK. Paper presented at Staff Conference of the Faculty of Business and Law, Leeds Beckett University, Leeds, UK.

PRESENTATIONS AT EC FP7 PROJECT MEETINGS

M. Topić (06/2011). FP7 IME: Identities and modernities in Europe, 6th project meeting, Helsinki, Finland. Presenting country report: Consolidation of the case study – Croatian Case Study: Overview and Reflection.

M. Topić (05/2010). FP7 IME: Identities and Modernities in Europe, 3rd project meeting, Opatija, Croatia. Presenting the country report: Identity construction programs of the state and the EU: Croatia’s case.

M. Topić (11/2009). FP7 IME: Identities and Modernities in Europe, 2nd project meeting, Athens, Greece. Presenting country report: Various Paths to Modernity: The case of Croatia.

PROFESSIONAL PAPERS

M.Topić (2023). Behaviour and Organisational Culture: Some Findings from Recent Research and a Call for Participation. The Retail Review, The Retail Institute, Leeds Beckett University.

M.Topić (2021). Attitudes and Grocery Shopping Habits of Women in the UK: Class Background as an Influencer on Food Waste Behaviour and Views of Yellow Sticker Shopping. The Retail Review, The Retail Institute, Leeds Beckett University.

M.Topić, & R. Tench (2020). Rising power and influence? Consumer and media impact on company CSR policies. The Retail Review, The Retail Institute, Leeds Beckett University.

M. Topić (2020). The Equality is in the North? Women in Advertising Industry in England, and the North-South Divide in Perceptions of Equality of Opportunities in the AdLand. The Retail Review, The Retail Institute, Leeds Beckett University.

M. Topić (2017). Commentary: Corporate Social Responsibility and Consumer Responses in the Supermarket Industry. Seasonal Retail Review, The Retail Institute, Leeds Beckett University.

OTHER PAPERS

M. Topić (2012). Summary: Culture of Anti-Semitism, Historical discourses and Popular culture. In – Abstract book of University of Oslo’s conference Popular Culture and Social transformations, Oslo, Norway.

M. Topić (2012). Summary: Religion and the Education system in Croatia: A multiple modernities view. In – Abstract book of the Euroacademia’s conference Re-Inventing Eastern Europe, Vienna, Austria.

M. Topić (2012). WP11: Report on the dissemination activities for FP7 project ‘Identities and modernities in Europe’.

M. Topić (2012). WP10: National briefings on Education and Religion. Briefings of findings for FP7 project ‘Identities and modernities in Europe’.

M. Topić (2011). Summary: Culture and identity as tools for forging Europeanization – In – Abstract book of the Euroacademia conference The European Union and the politicization of Europe, Vienna, Austria.

M. Topić (2011). Summary: Bologna changes between national and European: Lessons from Croatia. In – Abstract book of the ESA 10th Conference: Social Relations in Turbulent Times, Geneva: the University of Geneva and Swiss Sociological Association.

M. Topić (2010). Summary: Religious identities in Croatia and Serbia: Failure or advantage in building the European identity? – In – Sinani, Danijel (ed.) The culture of identity, Anthropology, religions and alternative religions, Belgrade: Faculty of Philosophy.

M. Topić (2009). Summary: Indicator I: A System of Regulation and Control Conductive to Freedom of Expression, Pluralism and Diversity of the Media, summary, Medijska istraživanja (Media research), Vol. 15, No. 2: 106-109.

M. Topić (2008). Congress review: Academic congress Mundo de Mujeres/Women’s World’s-La Equalidad no es una Utopía-Politička misao (Political thought), Vol. XLV, No. 2: 193-195 (In Croatian).

M. Topić (Accepted). Short descriptive essay-Basque separatism-American encyclopedia for Political science, Thousand Oaks: SAGE.

Professional Publications

M.Topić (2021). Attitudes and Grocery Shopping Habits of Women in the UK: Class Background as an Influencer on Food Waste Behaviour and Views of Yellow Sticker Shopping. The Retail Review, The Retail Institute, Leeds Beckett University.

M.Topić (2020). No Equality in Sight for Women in Public Relations? Global Alliance, Blog post. https://euprera.org/wp-content/uploads/2020/06/2020-06-Women-in-PR-diversity-and-inclusion-month.pdf

M.Topić, & R. Tench (2020). Rising power and influence? Consumer and media impact on company CSR policies. The Retail Review, The Retail Institute, Leeds Beckett University.

M. Topić (2020). The Equality is in the North? Women in Advertising Industry in England, and the North-South Divide in Perceptions of Equality of Opportunities in the AdLand. The Retail Review, The Retail Institute, Leeds Beckett University.

M. Topić (2017). Commentary: Corporate Social Responsibility and Consumer Responses in the Supermarket Industry. Seasonal Retail Review. The Retail Institute, Leeds Beckett University.