Behavioural Sociologist and Mass Communication Scholar. ILM-certified coach. Environmentalist. Ecofeminist. Vegetarian. Animal Lover. Former Journalist. PR Academic and Convert. Young scholar mentor. Championing research-led teaching. Empowering disempowered and always advocating.
The largest British supermarket chain Tesco recently published a series of advertisements promoting their policies, such as opening additional tills if there is more than one person in the queue and the price promise. Tesco can hardly be called a champion in emotional advertising, which does make sense since it is difficult to imagine that…
Since the turn of a new millennium, there seems to be an uprising in focus of many films and series on time travelling and the dark future ahead of us. It is enough to see the saga on The Hunger Games that offers the most exaggerated criticism of our current situation as well as criticism of…