Communication

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CALL FOR CHAPTER PROPOSALS

FOOD MATTERS: SUSTAINABILITY, EATING HABITS AND THE ROLE OF PUBLIC RELATIONS AND COMMUNICATIONS IN THE WORLD OF CLIMATE CHANGE Editors: Dr Martina TopićThe University of AlabamaCollege of Communication and Information SciencesDepartment of Advertising and PRmtopic@ua.edu / martinahr@gmail.com Dr Marija Geiger ZemanIvo Pilar Institute of Social SciencesZagreb, CroatiaMarija.GeigerZeman@pilar.hr RATIONALE AND THE CALL FOR PAPERS Sustainability is […]

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Communication, Marketing communication, PR, Uncategorised

#Emotional Advertising and the Banking System

The economic crisis in the EU, and in Greece in particular, has brought immense criticism of banks accused of fuelling the crisis, and getting away with it at the expense of ordinary citizens who suffer the consequences. Many questioned why national Governments saved banks since banks are privately owned businesses registered for profit only. The

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